Our seafood story

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FRESH SEAFOOD

Edinburgh

Our Promise

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EDINBURGH’S FINEST
FOR FRESH SEAFOOD

Since 1985, we’ve proudly worked to earn our reputation as Edinburgh’s trusted market leader in fresh, premium fish and seafood.

At J.R. Gowans Fishmongers, our reputation for exceptional seafood has been built on the foundation of our greatest strength; our skilled, knowledgeable team. They bring a personal touch to every interaction, fostering lasting relationships with our customers.

Since the day we first opened, these connections have been grounded in one essential principle:

TRUST

TRUST THROUGH CONSISTENCY

In any food business, you’re only as good as your last service. That’s why we strive to ensure every piece of fish we serve meets the same high standard, every time.

TRUST BUILT
ON QUALITY

As experienced fishmongers, we’ve always understood that exceptional seafood starts with exceptional ingredients. That’s why we continually source only the finest fish, maintaining the highest standards from catch to counter.

TRUST

Trust is the cornerstone of our reputation. For over 40 years, we’ve worked relentlessly to make the J.R. Gowans name a symbol of quality our customers can rely on.

OUR PROMISE

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OUR PROMISE

THE J.R. GOWANS FISHMONGER CUSTOMER PLEDGE

Our commitment to excellence begins with how we source, select, and prepare every piece of seafood. We take great care in choosing only the finest catch and take pride in preparing it with precision, dedication, and respect for tradition.

Unlike others, we refuse to adopt mass-production methods, a choice that reflects our belief in quality over quantity. Our use of traditional angel filleting techniques and unwavering attention to detail give us a distinctive edge and have earned us the trust and
loyalty of our customers.

Source

Educate

Supply

Sustain

OUR COMMITMENT TO YOU

Prawn

To consistently source and offer only the finest selection of fish and seafood.

To educate and guide our customers in making informed, responsible choices.

To deliver the highest quality products with openness, honesty, and complete transparency.

ALWAYS

J.R. Gowans
Fishmongers

Sea to Plate

Our Seafood Story

FRESHNESS
FROM SOURCE TO PLATE

DISCOVER YOUR SEAFOOD STORY

We don’t believe in shortcuts. We choose integrity over convenience, ensuring every product reflects our commitment to quality. Our seafood is responsibly sourced, carefully handled, and expertly prepared, resulting in a cleaner, healthier, and superior product for you and your family.

Experience the journey of your seafood, from sea to plate.